Pod Communications

T: 01242 222 455

111 Promenade
Cheltenham
GL50 1NW

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“Prior to working with Pod Communications, we were looking for ways in which we could offer our clients digital learning solutions that would add value to the workshops our consultants deliver.


Thanks to Pod, we are now able to use digital media to design and deliver solutions that are beneficial both to our clients and ourselves. With Joe Pélissier's knowledge and expertise, we look forward to growing and developing our use of digital communications in marketing and training.”

Francis Marshall

Managing Director – Cegos UK

"Joe Pélissier has helped the British Pest Control Association (BPCA) create an online training and reference service for the pest control industry. In addition, we are using Joe's marketing know-how to increase awareness of our value-added services to existing members as well as promotions aimed at non-members.

With Joe's experience and professionalism in digital communication, we look forward to his support in developing operational systems for the benefit of the industry and the Association."


Oliver Madge

Chief Executive Officer – BPCA

"We have started to collaborate with Joe Pélissier on in-house projects as a follow-up to his webwriting course.

Joe's experience and phenomenal group relational skills make him a rare and precious resource to us, and we are very much looking forward to continued collaboration with him via our accredited suppliers."

Publication of name and organisation restricted.

“PENSIONSFORCE has been operating since September 2006 but convincing employers that they should offer the service to their employees has been a significant challenge.

Joe Pélissier listened to what we wanted to say and carried out research to help us to identify the key messages for employers. Working with his designers has enabled us to produce attractive, concise marketing material which is reaching its target. We have significantly increased the number of employers taking advantage of our service as a result.”

Frances Corbett

Project Manager – PENSIONSFORCE


"Sometimes you come up with an idea that requires creative and technical wizardry to provide an internal client with exceptional value. Then, after the initial excitement has worn off, the scale and difficulty of the task becomes apparent.


Enter Pod Communications and Joe Pélissier who were able to bring patience, insight and creative expertise to our plans to animate the CHEP competency model.


Through a 4-month collaboration Pod Communication helped, cajoled, advised and produced an interactive method for demonstrating and explaining the competencies that underpin our business. The finished animation is both professional and engaging and is fast becoming a significant tool for the further communication and education of our staff. Each competency animation crosses cultures and languages, and has delivered much more than we expected when we came up with the idea.


Would we recommend Pod Communications? Yes, absolutely, I would thoroughly recommend others to check out what Pod Communications could do for them."

Steve Kelsey

European Learning Manager, CHEP

“Thank you for delivering an excellent web-writing course. The participants were enthusiastic.

It doesn't happen so often that participants come out of a training course with so much information they can put immediately into practice.”

Publication of name and organisation restricted.

“Joe Pélissier had a unique way of understanding our business.


He attended the training we provided, asked the right questions and as a result was able to capture Rory Gillen’s (Course Director) know-how and expertise. This simplified our workload and give us the ability to use online video to get our message across to a wider audience with credibility and believability.”


ARDLE CULLETON, Director- ILTB Stock Market Training

Consultants Are Overpaid And …

Consultants have a bad reputation. They tell you what you already know, give some recommendations and then leave you to get on with it. In the meantime, they bank a large cheque.

The way to overcome this is for you to make a commitment to implement what is recommended and to measure and test the effectiveness of what is proposed. This means you are guaranteed results and both companies benefit.

The European Commission, PENSIONSFORCE (NAPF), The British Pest Control Association and the stock-market training company, ILTB, are examples of clients who implement recommendations and then measure the results. This happens because there is willingness on both sides to understand the marketing and communication challenges and to find solutions.

Ask Yourself Some Questions

Effective marketing is about using a variety of communication tools at the same time but with slightly different emphasis on each. Before talking to us, ask yourself:

  • Does your website help grow your business?
  • How effective is the copy you write?
  • How many communication channels do you use? Many or just a few?
  • Do you focus on improving your strengths or your weaknesses?
  • What delivers low cost/high impact results as opposed to high cost/low impact?
  • Do you measure and test to discover what works?
  • Is there any media in your communications mix?
  • Do you distinguish between online and offline marketing tools?
  • Is your marketing ‘budget’ driven or ‘target client’ driven?
  • Do you decrease your marketing in difficult times?

Are You Different?

Every company is different, but all companies have similar marketing and communications goals. They want more clients and an increase in revenue. This is only achieved when they identify different marketing channels, decide where to prioritise and then implement.

Implementation is the hard part. It is where most companies fall down.

The NO Word

If you feel an initial telephone consultation would be helpful, please call me, Joe Pélissier, on 01242 222 455.

If you are willing to implement and suspend your own judgement about what works and what does not, ask for a FREE 1-hour consultation. We won’t say ‘No’.

FREE Marketing Media Matrix

If you are looking for ideas on how to use multiple forms of media to improve the way you market to existing and current customers, sign-up to receive a FREE copy of the Pod Marketing Media Matrix.

It will introduce you to up to 21 different marketing media channels that have the potential to dramatically add impact to the way you market.

Sign up! It's free!

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