Pod Communications

T: 01242 222 455

111 Promenade
Cheltenham
GL50 1NW

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“Prior to working with Pod Communications, we were looking for ways in which we could offer our clients digital learning solutions that would add value to the workshops our consultants deliver.


Thanks to Pod, we are now able to use digital media to design and deliver solutions that are beneficial both to our clients and ourselves. With Joe Pélissier's knowledge and expertise, we look forward to growing and developing our use of digital communications in marketing and training.”

Francis Marshall

Managing Director – Cegos UK

"Pod Communications has helped the British Pest Control Association (BPCA) create an online training and reference service for the pest control industry. In addition, we are using Pod's marketing know-how to increase awareness of our value-added services to existing members as well as promotions aimed at non-members.

With Pod's experience and professionalism in digital communication, we look forward to their support in developing operational systems for the benefit of the industry and the Association."


Oliver Madge

Chief Executive Officer – BPCA

"We have started to collaborate with Joe on in-house projects as a follow-up to his webwriting course.

Joe's experience and phenomenal group relational skills make him a rare and precious resource to us, and we are very much looking forward to continued collaboration with him via our accredited suppliers."

Publication of name and organisation restricted.

“PENSIONSFORCE has been operating since September 2006 but convincing employers that they should offer the service to their employees has been a significant challenge.

Joe Pélissier listened to what we wanted to say and carried out research to help us to identify the key messages for employers. Working with his designers has enabled us to produce attractive, concise marketing material which is reaching its target. We have significantly increased the number of employers taking advantage of our service as a result.”

Frances Corbett

Project Manager – PENSIONSFORCE


"Sometimes you come up with an idea that requires creative and technical wizardry to provide an internal client with exceptional value. Then, after the initial excitement has worn off, the scale and difficulty of the task becomes apparent.


Enter Pod Communications, who in association with Cegos UK, were able to bring patience, insight and creative expertise to our plans to animate the CHEP competency model.


Through a 4-month collaboration Pod Communication helped, cajoled, advised and produced an interactive method for demonstrating and explaining the competencies that underpin our business. The finished animation is both professional and engaging and is fast becoming a significant tool for the further communication and education of our staff. Each competency animation crosses cultures and languages, and has delivered much more than we expected when we came up with the idea.


Would we recommend Pod Communications? Yes, absolutely, I would thoroughly recommend others to check out what Pod Communications, in association with Cegos UK, could do for them."

Steve Kelsey

European Learning Manager, CHEP

Webwriting Services

If you wish to improve the quality and effectiveness of your web copy, Pod Communications can provide a variety of services to help you.

1. Research

The basis of good copy is taking the time to understand your business and the market you operate in. Research involves learning about your products and services and how they differ from your competitors. It also involves looking at the ways in which your competitors communicate with your target market. This knowledge is essential if your web copy is to communicate how you can help your clients and differentiate yourself from your competitors.

On completion of our research, you will receive a document containing our findings and recommended actions.

2. Webwriting

Your web copy will vary depending upon the type of business you are in and the audience you are talking to. Some sites wish to provide free relevant information, while others are focused on selling a product or services. Whatever the objective, the aim is to get your reader to take some form of action. A webwriting project may focus on just one part of your website or it may deal with all areas. The emphasis may be on any of the following:

  • Factual/reference information
  • Product information
  • Product promotion
  • Business services.

3. Editing

Companies that wish to publish factual, legislative or scientific information tend to publish too much online. As a consequence, it is not always read. Our editing service specialises in extracting and publishing the relevant 20% so that it can be of immediate value to readers.

4. Webwriting Workshop

For organisations with large communication departments involving webmasters, marketing employees and human resources, a webwriting workshop is available. The workshop combines both theoretical and practical webwriting know-how.

Follow this link for more information about the Webwriting Workshop.

If you require more information or advice, please email joe@podcommunications.co.uk

FREE Marketing Media Plan

If you want ideas on how to improve your marketing and communications sign up to receive my FREE 7-step marketing media plan.

It will introduce you to seven ways of using marketing media that will add impact to the way you communicate.

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